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Read about the different levels of the datatecture and how they all fit together to create the data fabric of streaming video.
The Datazoom Datatecture for streaming video
A deep look into the data ecosystem of streaming video
The Datazoom Datatecture
The Datazoom Datatecture is a hierarchical look at the data ecosystem of the streaming video technology stack. These are the vendors that provide services as part of a streaming video architecture and, as such, throw off data that can be used for troubleshooting and improving the viewer experience.
Breaking down the Datazoom Datatecture for
Streaming Video
Infrastructure
This portion of the datatecture represents companies who offer services and technologies that are fundamental to streaming activities such as IaaS, compute resources, databases, and storage.
Operations
This portion of the datatecture represents companies who largely provide services to collect, analyze, and visualize data from within the streaming technology stack and user engagement with the content.
Workflow
This portion of the datatecture represents companies and technologies that are core to the very business of streaming encompassing everything from encoding and content transformation to delivery and monetization.
Spotlight Datazoom Datatecture Category
Ad Viewability and Vertification
One of the biggest challenges with including advertisements into streaming video (as part of an AVOD offering, for example) is verifying that ads have been viewed according to contractual terms. The companies in this datatecture group help streaming operators combat ad fraud and understand what ads each viewer is watching.
Is Your Company Missing?
Should your company be included in the Datazoom Datatecture for Streaming Video? Click on the button below to fill out an application for inclusion.
