Ad Exchange

About Ad Exchange

An ad exchange is a digital marketplace which enables advertisers and publishers to buy and sell advertising space, often through real-time auctions. They’re most often used to sell display, video and mobile ad inventory. This group of the datatecture features common ad exchanges used in streaming video.

Related Areas

Above

Datatecture Level 3

Advertising Systems

Below

There are no levels below this group.

We Need Your Help!

Would you be interested in writing the description of this section of the datatecture? If so, just fill out the form below. For your help, we will display your company’s brand under a “Special Thanks” section on this page.

Companies

The following companies are included in this group of the datatecture:

Scroll to Top